Orsum

Summary

Orsum is a creative consultancy for evolving women, projects, and organisations. Independently, we provide spaces for evolving women through mentorship, informal networking events, and creative workshops. The mentoring itself is focused on creative projects such as writing a book, planning content for a workshop, planning content for social media, self publishing, and other creative endeavours.  In commission, we create and facilitate workshops centred around writing and wellness. We also support voluntary organisations and small businesses with communications consultancy on a freelance and contract basis. Our area of expertise is VAWG organisations, such as Women's Aid and Rape Crisis. Our Values: We have experienced first hand the power of creativity, community and connection in overcoming adversity. We know the importance of having a space that feels safe enough to heal, grow and thrive in, and we endeavour to provide it. We believe everybody holds magic inside, they just need to know where to find it and how to draw it out.

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Client request: 

1. What colours would you like to include within your logo?
I like orange for this brand, or maybe a mixture of orange and pink. But I am open minded! I want it to look feminine, creative and strong

2. What is the overall message you wish to portray with your brand?
Creativity, words/writing, self expression, feminine, strong, connection

3. What is your preference? icon, typography, character?
I've only ever thought of it as typography, so I am intrigued to see what it could like like with the alternatives you've listed here.

4. Where do you see your company is 7 years?
I'll have a creative and wellbeing centre that offers talking therapy, creative therapies, workshops and mentoring.

5. The logo must have:
Colour, the name of the business, gradient

6. Does your company have a tagline or slogan that should be included with the logo?
Nope - but I'm open to ideas

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What we've done

1.  Sent over a design mandate to the client

2. Arrange an appointment with the client

3.  Produce three initial concept designs for the client

4.  Fine-tune clients final design concept

5. Provide 3 amendments along with a final client meeting

6. Product launch

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